Home Blog May 2017 After the Bell: 2 Days + 240 Volunteers + 100,000 lb of Food Equals To…

After the Bell: 2 Days + 240 Volunteers + 100,000 lb of Food Equals To…

After the Bell: 2 Days + 240 Volunteers + 100,000 lb of Food Equals To…
Answer: 30,000 mini-meal packs for kids facing hunger this summer
After the Bell
Summer is supposed be a time of joy for kids, but many children in Canada need school-based food programs to make sure they have steady food every day.  Sadly, when the schools close, their food supply ends.  

During the summer months, food banks find it hard to get food on their shelves as donations drop.  With the higher need from families with children in school food programs, it can be a challenge for food banks to keep services going over the summer.  After the Bell aims to fill that gap.

Food Banks Canada’s After the Bell mini-meals program provides children with weekly packs that contain ten healthy, kid friendly food packs, filling a gap and easing the pressure on families.

Packing Day! 

On May 16 and 17th, Food Banks Canada hosted more than 240 volunteers from our corporate partners, committed to making kids’ summer joyful again by helping to relieve their hunger!

Music blaring, sleeves rolled up and a hint of friendly competition in the air, the teams got to work! Teams from Clover Leaf Seafoods, Compass Group Canada, Dev 6, Enterprise Holdings, The French’s Food Company, Hershey Canada Inc, Kellogg Canada Inc, PepsiCo Foods Canada , Unilever and Walmart Canada Corp joined us; working together to build 30,000 food packs.

“This program would not be possible without support of our donors and the hard work of the 250 volunteers who really rolled up their sleeves, and got to work, on what turned out to be a very hot spring day!” -  Kirstin Beardsley,  Sr. Manager Programs, Food Banks Canada.

Together, we met our goal and 30,000 food packs will be delivered to communities in:
  • Nova Scotia
  • Quebec
  • Southwestern Ontario
  • Saskatchewan 
An increase of 17,000 packs from the first year in 2015.

Local food banks will add fresh fruit and vegetables and deliver the packs to children in their communities over the summer break.  

"Kellogg was pleased to once again support the After The Bell initiative through both financial and in-kind donations. Our employees were also thrilled to participate in the volunteer packing day, especially knowing that their efforts will help make a child’s summer a bit brighter!” -  Lores Tomé, Director, Communications & Corporate Affairs, Kellogg Canada Inc. 

Food Banks Canada is grateful to our partners and amazing employees who helped  reduce hunger and raise awareness about the issue of child hunger in Canada.

“French’s is proud to be able to support After the Bell financially,  but more importantly, to also send a group of our team members to help assemble these critical packs.  No child should ever go hungry, and it has given us immense pleasure to contribute to a program that gets food to children in need this summer.”  - Brooke Gilliford Nardo, Country Manager, The French’s Food Company

Photos of the Incredible Volunteers! 

“The team at Hershey was so pleased to be able to come out to support a program they’ve been enthusiastically fundraising for all year.  It was a great way for them to see the impact of their efforts – and have a little bit of fun too!” - Heather Hayashi, Assistant Manager, Controller Financial Reporting, Hershey Company 


#LetsEndChildHunger #AfterTheBell

A special thank you to Clover Leaf Seafoods, Kellogg Canada Inc, SunRype Foods and Wholesale Club for their generous product support! 

For information about how you can support After the Bell next year, please contact Sarita Parchani, Manager, Corporate and Cause Marketing at sarita@foodbankscanada.ca.


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of food distributed by Canadian food banks is fresh (eg. milk, eggs, fresh or frozen fruits and vegetables, bread)